What is the difference between Consumer mailing lists and Targeted mailing lists? Some might think they are exactly the same. But are they really? Would you purchase a list of consumers with nothing to set them apart from the next consumer? I hope not! There are many steps that go into a marketing campaign: the […]
Have you ever received a telephone call or a mail piece about a vehicle you no longer own or lease? It seems like we receive mail pieces somewhat regularly regarding our vehicles that we have since traded in for something else. Recently a sales person from an automotive dealership we had purchased a car from […]
After being involved in the direct marketing for over 40 years, people often ask “what is different” or “what has changed?” The answer: the more things change, the more they stay the same. Oh sure. We’ve had lots of postage increases and changes in the way the mail is processed. The internet and email marketing […]
It’s the start of a New Year!! This means we can start with a clean slate and hopefully off on the right foot. Our Insurance clients enjoyed some great success with our exclusive auto insurance lead files last year. When going after your new prospects for the New Year, you want the “RIGHT” prospect, not […]
If I told you I can help you increase your R.O.I on your next marketing campaign would you keep an open mind? The options for marketing today are growing by leaps and bounds. There are so many ways for a company to gain exposure these days. One can do print and mail, telemarketing and email […]
After trying a multitude data sources and lead vendors with very limited success it was suggested I speak to Dundee Data. After some consideration I took the plunge and purchased a marketing list that was customized for my target market. The results were awesome quality business poured in and for the first time I was […]