As 2017 approaches, it’s time to begin considering how to reach your sales goals for next year. Pulling together a revenue goal and a prospect goal, as well as a campaign for reaching them, should be top-of-mind. Consider, for a moment, how targeted direct mailing could help you reach your goals. Sending direct mail to […]
Holidays are a time when we reflect on our families and think of the precious time we have with these loved ones. We all ultimately desire more time but we know from life experience that we won’t live forever and time is fleeting. From a marketing standpoint, holidays are a great time to market for […]
When marketing efforts don’t go well, it’s easy to throw the entire idea out the window. However, when it comes to direct mailing campaigns to targeted mailing lists, don’t give up too easily. It’s likely that with a little tweaking, a direct mailing campaign can produce excellent results. First, carefully consider your targeted marketing lead […]
Design Useful Mailers There are many ideas to create mailers that are useful, you often see them on your friend’s and family’s refrigerators or bulletin boards. These types of mailers are hard to throw away when they contain information that is interesting to the client and a gentle reminder that you are there for them. […]
Successful targeted mailing campaigns are comprised of three key factors – professionally compiled targeted marketing leads, a personal and thoughtful mailing piece, and tracking for results. As with any direct mailing campaign, the goal is to create a personal campaign that will produce action from its recipients. When recipients receive a direct mail piece, they […]
Don’t believe the hype… If you’ve read about all the negative aspects of email marketing lists and it has you thinking of avoiding that aspect of an email marketing campaign, then you are MISSING OUT! Let Dundee Data show you how to do Targeted Email Marketing the Right Way. Email marketing lists are an incredible […]
Consider Using Email Marketing Online Targeted Marketing Leads Dundee Data can help your business capitalize on the growing marketing channel… Email Marketing. Direct Mail and Telemarketing continue to be strong players in the direct response world, but consider Email Marketing as a part of your mix. It can work either as a stand-alone medium, or can […]
In the advent of ever-changing technology, it’s interesting to consider why direct mailing hasn’t disappeared. Many are often surprised that direct mailings to targeted marketing leads are so successful, with email marketing and websites being so prevalent. And when targeted mailing lists and mailing pieces are well-crafted, return-on-investment can often be higher than an email […]
Successful direct mailing campaigns take a multi-faceted approach. Carefully crafting every aspect of a campaign will ensure efficiency and effectiveness, as well as increase responsiveness and generate leads. This all begins with clearly identifying an audience. At Dundee Data, our business is successful targeted mailing lists. Professional targeted mailing lists are the first step in […]
Our seniors are our most precious commodity. Not only do they make up the largest demographic they also account for vast amounts of wisdom and perspective. If you run a senior-focused business you know the value of marketing to this demographic and some of the challenges you face in getting their attention. In this day of digital interaction, […]
In the advent of ever-changing technology, it’s interesting to consider why direct mailing hasn’t disappeared. Many are often surprised that direct mailings to targeted marketing leads are so successful, with email marketing and websites being so prevalent. And when targeted mailing lists and mailing pieces are well-crafted, return-on-investment can often be higher than an email […]
At my exercise class last night, our instructor had the word “COACH” across the front of his t-shirt. NFL and college football teams are starting training camps, and every one of those teams has numerous coaches, from the head coach to a variety of assistants. And, of course, every Olympic athlete or team has a […]
A great exercise I choose to do with my new clients is to help them define their market. Often businesses start with a marketing plan and over the years that plan creeps or more than likely it becomes lost in the drawer, physically or mentally. As we discuss targeted marketing leads and targeted mailing lists, […]
When creating direct mailings to send to a list of targeted marketing leads there are many formatting choices, including self-mailer brochures, letter packages, postcards or even jumbo self-mailers. Formatting and design are important; but with strategic design should also be a powerful offer with thoughtful content. When it comes to direct mailings, in-your-face design isn’t […]
It’s Election Season, one cannot turn on or to any sort of media outlet without hearing about candidates. With so much talk on many issues at hand for many, and with Independence Day Celebrations behind us, it made me think of a few things moving forward; First I am very happy that I am able to […]
Personalized advertisements have proven to be more effective than non-personalized advertising attempts, whether online or print. Over the last couple years, online advertising has become increasingly personalized and tailored to each recipient. And though it takes more effort to create a personalized marketing campaign, the results prove to be a higher ROI. A successful personalized […]
The Home Building Permit Masterfile is new to the market. This file is the most complete database of households that have taken out Building Permits for renovating, remodeling or improving their homes-enhancing its value and maintaining its general upkeep. These consumers are financially active-making them highly responsive to offers for homeowner insurance, home equity loans, […]
It’s election season, one cannot turn on any sort of media outlet without hearing about candidates that are running. Recently when listening to one after another, it made me think of a few things… First, I am very happy that I am able to assist my clients with their data and marketing needs during this […]
These are long form applications from consumers looking for auto insurance coverage. All records have a self reported Home/Cell Phone and 100% with email. Great targeted marketing leads. Highlights: 83% Own Vehicle 63% Credit Good or Excellent 63% Employed Pricing is based on quantity, selects, etc. Please contact representative for further details. 200,000+ Total […]
Are you ready for a rockin’ Super Bowl weekend?!! Along with getting ready for the Super Bowl party, I am also preparing for my son’s Valentine’s Day party. I have to get the list of classmates, and also have to make sure none of the kiddos have allergies to anything before I purchase treats for […]
Direct mail is a powerful tool. Even in the age of technology, targeted mailings can produce profitable results. But even with the success that our targeted marketing leads produce through direct mail, sometimes a promotion or targeted marketing lead list calls for email marketing instead. Our experts at Dundee Data will not only provide targeted […]
Hope every one of you Blog readers had a Most Amazing Holiday Season!! Warp Speeeeed!! I don’t know about you, but I felt like we went from Halloween right into HAPPY NEW YEAR!! With a couple of Holidays thrown into the mix… whewww what a ride!! That being said, I am Grateful for the year […]
Don’t Miss Dundee Data’s 10% Off Sale Starting January 4th! From Monday, January 4th, 2016 through Friday, January 29th, 2016, Dundee Data will be offering clients a 10% discount off of their new targeted mailing list or targeted marketing lead purchase. Just mention this blog and we’ll make sure you enjoy in the savings. *Contact a sales […]
As Most of you know I am in Nebraska, otherwise known as Husker Nation!! And boy we have had some nail biting, and sometimes frustrating, 4th Quarters this year. And like all Fourth Quarters I know how important they are, regardless if it is a Husker Game, or Marketing and Sales. And yes, Huskers do have some […]
As many people are getting ready for Thanksgiving, I wanted to take a little time for some Gratitude. I am Grateful for the family owned and operated company I work for. We think it is not only important to supply you with the best Targeted Mailing List, and/or Best Targeted Email List, Targeted Marketing Lead, […]