Have you ever thought about why compiled data is referred to as “Targeted marketing leads” or “Targeted mailing lists”? What is the difference between mailing lists and “Targeted” mailing lists or marketing leads vs “Targeted” marketing leads. Some might think they are exactly the same. But are they really? Would you purchase a list with […]
Thanks to Dundee Data’s new Online Count and Order System, lists for targeted consumer mailings as well as business lists can be a part of your marketing plan . . . it’s as easy as a click of the mouse! When you’re on the Dundee Data website, there are a couple of places where you […]
August is a great time to be in the direct marketing business. Summer is winding down the kids are heading back to school and businesses are customers are spending money again. Insurance companies especially love August because that’s when people start thinking about the need for proper insurance. Insurance companies need to have a targeted […]
Direct mail using a coupon can be a great option to really track your results and bring in new business! You might hear from other business owners that direct mail doesn’t work because you really can’t track the results. Well, if you just send a post card or letter and you target the wrong audience, […]
Consumer lists for marketing purposes are often used for direct mailings, but are also regularly used for email marketing. Targeted mailing lists need to be carefully compiled and enhanced before any email marketing campaign begins. Just as with any marketing campaign, a knowledgeable team and support system are important for success. Direct mail campaigns and […]
The phone hardly rings anymore, your web traffic counter stays unchanged unless “you” visit your own site, and that queasy feeling in the pit of your stomach doesn’t go away when you shut down the computer for the night. If these symptoms sound familiar, take solace in knowing you’re not alone: Operating in lean times […]