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target audience
Spring Is In The Air!
Well it should be arriving soon. Right now I see snow out my window. But I am anxiously looking forward to spring. Spring means everything looks new. It’s another opportunity to get everything cleaned up and looking fresh. This could be a good time to get a fresh start on that marketing you have been […]
Managing Consumer Mailing Lists
Managing consumer mailing lists isn’t fun, it isn’t glamorous and it’s certainly not easy. Many companies put time and energy into its targeted mailing list, only to find that the list and campaign are unsuccessful in the end. There are a couple components that can ensure a well-managed list. First, the initial mailing list should […]
March Madness in the Targeted Marketing Arena!
March is always exciting for this marketing consultant. It reminds me how far enthusiasm, hard work and belief in yourself can take you, whether in life, sports or marketing. March hosts the college basketball championships. Each March it reminds me what sports can teach all of us, especially those of us in marketing: be quick, […]
Utilize Strategic and Targeted Mailing Lists and Have a Strong Fourth Quarter
As Most of you know I am in Nebraska, otherwise known as Husker Nation!! And boy we have had some nail biting 4th Quarters this year. And like all Fourth Quarters I know how important they are, regardless if it is a Husker Game, or Marketing and Sales. Fourth Quarters are important to win the […]
Understanding Your Customers
In today’s economy, companies are cutting back on their marketing dollars and trying to figure out ways to still market, but more efficiently. One of the best ways to be more efficient is to understand who your customers are. Customer profiling can do this for you. By taking your current customer database and appending demographic […]
Dundee Data Direct Omaha Nebraska Direct Marketing Company - Customer and Business Data Lists
