In an effort to increase prospects, marketing effectiveness and employee resources, many businesses are looking to collect basic consumer data. Basic consumer data in the form of a targeted mailing list produces higher response rates and a higher return on investment (ROI). Targeted mailing lists are comprised of individuals (consumers) who are most likely to […]
I enjoy reading articles and blogs on the internet. I found one the other day written by Peter Kelly, May 21, 2013 on his WordPress Blog, that made a lot of sense for direct mail marketing and small businesses, so I thought I would use portions of it and pass on this wisdom to you […]
Wow, I cannot believe the summer is already coming to an end. It’s time for the back to school frenzy of buying school supplies and school clothes. The anticipation is building up for what the up coming year will be like. If you are like me you are wondering what Teacher your kids will have […]
Consumer lists for marketing purposes are often used for direct mailings, but are also regularly used for email marketing. Targeted mailing lists need to be carefully compiled and enhanced before any email marketing campaign begins. Just as with any marketing campaign, a knowledgeable team and support system are important for success. Direct mail campaigns and […]
March is a great time of year. The season starts to change for the better and so do your customers. If you are into sports this is one of the best months. You may have never thought of it this way, but Direct Marketing is very much a contact sport! If you just sit around […]
Happy New Year! It is the time of year when companies get their new budgets and start planning their campaigns for the quarter or maybe the whole year. Now is the time to reach out to existing clients as well as making new contacts. A New Year with new beginnings and relationships! It is very […]
People think this is the time of year when work and marketing campaigns grind to a halt. When in reality, this is the time of year when companies are looking to spend the rest of their 2012 budgets and start planning for their 2013 budgets. Just because it is the end of the year doesn’t […]
As Most of you know I am in Nebraska, otherwise known as Husker Nation!! And boy we have had some nail biting 4th Quarters this year. And like all Fourth Quarters I know how important they are, regardless if it is a Husker Game, or Marketing and Sales. Fourth Quarters are important to win the […]
New Years Mean New Starts, New Resolutions, New Budgets, New Marketing Needs, New List Needs….. Sometimes a New Year can be overwhelming. We here at Dundee Data wish to make your New Year Exciting, while removing the things that can be overwhelming. While we can’t assist you in quitting smoking, or witling down your waistline […]
I have used Dundee Data for numerous marketing campaigns The resulting call volume has increased sales. Leads developed through Dundee Data lists cause multiples sales opportunities and quality business. The data that I have received from Dundee Data allows me to target the people that I know have the highest closing percentage, which cuts my […]
Imagine if you will. You’re sitting at a baseball game. Second inning, your team is ahead by two runs. The announcer or scoreboard comes on with a message: “Text your seat number and what you think the score will be at the end of four innings to 5555 and win two tickets to next week’s […]