Mailing List News
Time to think outside the box and change with the seasons
When going after new customers or even trying to keep old customers, its only human to pitch or talk about what we are used to selling. Although, there are many problems with this type of selling. For starters, you slowly become irrelevant to your customers and will soon be known as a dinosaur or “extinct” […]
Hot Summer Back to School
Whewww!! What a HOT SUMMER!! The summer has been keeping things HOT here at Dundee Data!! Not only has the heat been intense in Nebraska, but the Volume and Projects we have been doing for our clients have been blossoming as well as things do in the summer!! But now it’s that time again when […]
DIRECT MARKETING 102
After being involved in the direct marketing for over 40 years, people often ask “what is different” or “what has changed?” The answer: the more things change, the more they stay the same. Oh sure. We’ve had lots of postage increases and changes in the way the mail is processed. The internet and email marketing […]
More Effective Way to Prospect:
Don’t we all want to grow our book of business? If not then we need to pick a new line of work! Anyone can call a person and try and get new business but isn’t that counterproductive? Just like a football game, you have to study and have a good game plan. First, you have […]
Want To Target Diesel Car Buyers? Now Might Be the Ideal Time…
Clean diesel automobile sales in the United States increased 35 percent in the first quarter of 2012 compared with the same time one year ago, marking a consistent increase in diesel car sales, according to a study by HybridCars.com and Baum and Associates.* In a press release, Diesel Technology Forum, a non-profit organization, says clean […]
DMA finds direct-mail response rates outperform digital
New York—While direct mail has been marginalized in favor of digital channels in recent years, direct-mail response rates outperform digital programs, according to a report from the Direct Marketing Association. According to the DMA’s “2012 Response Rate Report,” response rates for direct mail to existing customers average 3.40%, compared with 0.12% for email. However, the […]
A Good Work Place Environment Is Key
Since we spend so much time out of our lives at work, we might as well make the most of it and be happy. Some people look at work as the worst part of their day. Why would you want to live like that?? The work place should be fun, challenging and have a teamwork […]
What’s The Right Marketing Strategy For Your Company?
What are the fundamental principles of your marketing strategy? According to an article by Charlie Cook, if you can answer this question, you’re among one percent of business owners who actually can. Most people think about their ways of marketing and wonder why their company’s profits aren’t growing as quickly as they think they should […]
The “Right” email provider is crucial to your success in “Direct Marketing”
Years ago in this new fast paced industry we thought that email marketing would be the end all for everything direct marketing related….We quickly realized that was a big mistake. But now, at Dundee Data, you can utilize the most extensively accepted communication channel and it is more effective than ever before. You have to […]
Dundee Data and the USPS office:
We want to get our name out there but how?? First you need to “find your audience.” Who is most likely to be interested in your product or service? More than likely, they are a lot like your current customers. Try and use a model from a qualified Direct Mail Marketing Lists company like Dundee […]
Springtime Marketing
Good Morning, I hope you all are enjoying some Beautiful Spring Weather! I know we have been receiving unusual warm weather here. And we are loving it!! I hear many people talking about spring cleaning, and putting their winter clothes away. I am not quite ready to put my winter clothes away just yet. In Nebraska, […]
2 Questions
A friend recently sent me a little video to watch. The person who sent it was someone I highly respect. So I took a few minutes to watch it, and I am soo glad I did. The video has stayed with me, in a Good Way. I hope you enjoy it too! The video is […]
Excellent Customer Service
Excellent customer service is the single most important quality a sales person can possess. If you are a good sales person, you can sell anything to anyone, but it will be how good your customer service is that will determine whether you can sell that product to that same person or company over and over […]
How do you want to be viewed by your customers and future customers???
This is a great question that all sales people have to ask themselves. The beauty of sales is every person is different so you have to be able to adapt to each customer. Some customers and prospects are very serious. Cracking jokes every 5 minutes is probably not going to get you the “Rapport” that […]
Super Bowl
Super Bowl games are always fun to watch. Some watch for the football, some watch for the commercials. Which commercials were your favorites this year? Did you notice that there were a good amount of car commercials out there? One of my favorites was http://www.youtube.com/watch?v=XxFYYP8040A … because as a health conscious gal who tries to […]
Direct Mail Takes Another Hit
With the postage rates going up again this year, marketers are having to sharpen their pencils and their pocket books yet again. However, just because rates are going up, doesn’t mean we should stop direct mail all together. Marketers just need to be smarter and more specific about who they are targeting. Amazingly, a lot […]
The Dundee Data Experience
Don’t we all want repeat customers? After all, if we don’t, we are constantly hunting for new business making it virtually impossible for our business to grow. I believe you need to separate yourself from your competitors by providing an experience for your client. Don’t just talk to the client and hope that you did […]
Marketing In the New Year
When it comes to a New Year, a lot of us make New Year’s Resolutions, most of them on a personal level. Some want to lose weight, others want to pay of debt, but when it comes to your professional life, do any of us think to make resolutions there? I ran across an article […]
Start the New Year Off Right
It’s the start of a New Year!! This means we can start with a clean slate and hopefully off on the right foot. Our Insurance clients enjoyed some great success with our exclusive auto insurance lead files last year. When going after your new prospects for the New Year, you want the “RIGHT” prospect, not […]
Happy New Year From Dundee Data!
New Years Mean New Starts, New Resolutions, New Budgets, New Marketing Needs, New List Needs….. Sometimes a New Year can be overwhelming. We here at Dundee Data wish to make your New Year Exciting, while removing the things that can be overwhelming. While we can’t assist you in quitting smoking, or witling down your waistline […]
Spreading Out Your Marketing Efforts Creates Less Competition
While many are hyped up about Social Media taking over the marketing world in 2012, don’t forget that it is extremely important to get a good mix of marketing efforts with your budget. While it is almost effortless to post an ad on Facebook or Google these days, it is in the same way as […]
Good Morning & Happy Holidays!
As you may already know by now Dundee Data is a Family Owned company and I guess you could say we are a “Grassroots” kind of company. We have high family values, and a beautiful Midwest Culture. I guess one could say that because we are a family owned company we find things happening in […]
12 Things About Dundee Data
With the Holiday’s upon us, I thought it would be fun to take a Christmas staple and switch it up a bit. Here are 12 things about us that helps set Dundee Data aside from the rest. 12. Attentive- We pay attention to our clients needs and to the constant changes in the industry. 11. […]
Ideas for a quick year end mailer/call campaign to make $$$$
Well it’s that time of year again. The weather is changing just like the way we do business. This is a perfect time of year to get out in front of your clients and potential prospects. This is the time to give them a reason why they should continue to do business with you in […]
Don’t “Fall” into the Holiday Trap for Direct Mail
The fall is a perfect time to get in contact with old customers and start fresh with new prospects. People will say all the time that “My” direct mail piece will get lost in the “Holiday” mess, but come the New Year; you will want to start off fresh by being the business that your […]
Dundee Data Direct Omaha Nebraska Direct Marketing Company - Customer and Business Data Lists
