With the first day of spring recently arriving, I have been reminded more than once that some spring cleaning needs to be done at my house. And that made me think of our customers. Are your in house lists and marketing files in the kind of shape you want them to be in? For starters, […]
Direct mail is a highly effective marketing strategy for small businesses. Businesses are able to purchase targeted mailing lists that can also be tracked for measuring marketing dollars. In addition, it is a very personal way to reach potential customers. According to the United States Postal Service, 98 percent of people retrieve their mail daily, […]
It’s that time of year again in the automotive calendar folks! The NADA show in New Orleans was very well attended, with many car Dealer Principals and their GM’s actively looking at ways to invest their marketing dollars. This bodes well for the auto industry in general – obviously vehicle sales have definitely been on […]
Hope you all are recovering nicely from your Super Bowl Weekend!! I am now getting ready for my kiddo’s Valentine’s Party. I have to get the list of classmates, and also have to make sure none of the kiddos have allergies to anything before I purchase treats for them…this got me thinking about my clients, […]
The groundhog says 6 more weeks of winter!! That is good news because summer is coming and sales will soon follow! How to get your message to resonate with buyers is very important. Getting your message across using direct mail in today’s marketing tsunami is an art in itself. When doing a targeted mailing list […]
Let us help you create targeted mailing lists for 2014, for your sales and marketing needs. There are mailing lists for Auto Owners, Mortgage Holders, Medical Professionals, Businesses and Consumers with hundreds of data options to select. The best way to get that targeted mailing list is to take with someone that is experienced with […]
Well we made it through 2013 and the time has come. Its 2014!! January is a great month for many reasons. It’s almost like the month for do overs and trying new things. The direct marketing world keeps on changing and you have to adapt, otherwise you will get left behind. Are any of your […]
Happy New Year! It is the time of year when companies get their new budgets and start planning their campaigns for the quarter or maybe the whole year. Now is the time to reach out to existing clients as well as making new contacts. A New Year with new beginnings and relationships! It is very […]
So many times while marketing and advertising one’s own business, we lose sight of the goal at hand. Instead of focusing on the buyer’s needs, we tend to lean towards the solution we are trying to sell them. Take a step back and put yourself in your customer’s shoes. Would you rather hear the same […]
I hope every one of you blog readers had a most amazing Holiday Season!! I have to tell you that with Christmas only being 3 weeks from Thanksgiving, I felt I was in a speeded up time warp, and I was recently told it will be the same next year also. I’d better start getting […]
December is always a great month for the direct marketing business. Businesses are gearing up for a year end push (hopefully spending what is left of their marketing budget with you) as well as focusing on a great start for the New Year. The most important thing for any business is to find a company […]
Have you ever thought about why compiled data is referred to as “Targeted marketing leads” or “Targeted mailing lists”? What is the difference between mailing lists and “Targeted” mailing lists or marketing leads vs “Targeted” marketing leads. Some might think they are exactly the same. But are they really? Would you purchase a list with […]
Recently listening to the radio, and heard a song…now it is stuck in my head… I am sure you have heard it…”He’s making a list and checking it twice, he’s gonna find out who’s naughty or nice…” … Seems like this gentlemen “Santa,” is working pretty efficiently. I may not be one of “Santa’s” elves, […]
~According to BtoB Magazine – December 2nd, 2013 The U.S. Postal Service has postponed a discount promotion that would have required U.S. direct mailers to use its full-service Intelligent Mail barcode. The Postal Service had planned to offer mailers discounts for machine-sortable mailings if they adopted its Intelligent Mail barcode feature, which would improve business […]
People think this is the time of year when work and marketing campaigns grind to a halt. When in reality, this is the time of year when companies are looking to spend the rest of their 2013 budgets and start planning for their 2014 budgets. Just because it is the end of the year doesn’t […]
Dundee Data Direct has combined over 75 years of experience to help you in your search for that perfect targeted mailing list. Now, combine that with recently announced postal specials….A match made in heaven! According to BtoB Magazine’s November 27th article, USPS has announced some direct mail promotions for 2014…Seven of them to be exact! […]
I was going to write about targeted mailing lists today. I hadn’t decided if it was going to be about consumer mailing lists, business mailing lists, auto mailing lists, medical mailing lists, mortgage mailing lists….you get the picture. There is a massive amount of data out there just waiting to be targeted. Anyway, I found […]
Learning how to speak your customer’s language is important to your success. So many times we are completely wrapped up in what we want to say or sell, we completely forget about #1 (our customers). When I am selling a targeting mailing list to one of my insurance agents, I must to speak their language. […]
Thanks to Dundee Data’s new Online Count and Order System, lists for targeted consumer mailings as well as business lists can be a part of your marketing plan . . . it’s as easy as a click of the mouse! When you’re on the Dundee Data website, there are a couple of places where you […]
As a mother of a very inquisitive four year old, I have heard many “Why’s?” “What does that mean?” and “How does that work?”… As I was getting ready to right my blog, I got to thinking… hmmmm, these questions also fit well with what I do here at Dundee Data. For example… let’s put […]
What a wonderful time of year it is! I don’t know about you, but I love the beautiful colors on the trees as they change and the cool crisp mornings. I enjoy watching the squirrels scramble to prepare for the long, cold winter months. The Holidays are fast approaching us as well, and Retailers and […]
I am going to write about direct mail. That’s right mail. Good old fashioned mail. There is a lot of talk about what works and what doesn’t. The thing is, it is different for everyone. There isn’t a solid formula I can give you to make your mail campaign successful. But, I can give some […]
Very seldom do we find successful people who are not passionate about what they do. I love talking to the person who tells me why something won’t work. That is one less person I have to race against in this highly competitive world. We have a passion to help businesses succeed at Dundee Data. I […]
Another lil tasty Treat for you all!! Hope these lil morsels assist you in your content; and remember I can help you reach the people you need to reach for your success with a targeted mailing list tailored for you and your company!! Have a Most BOOOOOTIFUL DAY!! Jules Blight jules@dundeedata.com 402-502-5478 Posted […]
It seems like school just started and now Halloween is creeping up on us all…..I don’t know about you but I don’t feel ready…. But I guess I better get ready, because this is a busy time of year. And one always has to be ready for the Trick or the Treat. I personally prefer […]