Since we spend so much time out of our lives at work, we might as well make the most of it and be happy. Some people look at work as the worst part of their day. Why would you want to live like that?? The work place should be fun, challenging and have a teamwork […]
What are the fundamental principles of your marketing strategy? According to an article by Charlie Cook, if you can answer this question, you’re among one percent of business owners who actually can. Most people think about their ways of marketing and wonder why their company’s profits aren’t growing as quickly as they think they should […]
Years ago in this new fast paced industry we thought that email marketing would be the end all for everything direct marketing related….We quickly realized that was a big mistake. But now, at Dundee Data, you can utilize the most extensively accepted communication channel and it is more effective than ever before. You have to […]
We want to get our name out there but how?? First you need to “find your audience.” Who is most likely to be interested in your product or service? More than likely, they are a lot like your current customers. Try and use a model from a qualified Direct Mail Marketing Lists company like Dundee […]
Good Morning, I hope you all are enjoying some Beautiful Spring Weather! I know we have been receiving unusual warm weather here. And we are loving it!! I hear many people talking about spring cleaning, and putting their winter clothes away. I am not quite ready to put my winter clothes away just yet. In Nebraska, […]
A friend recently sent me a little video to watch. The person who sent it was someone I highly respect. So I took a few minutes to watch it, and I am soo glad I did. The video has stayed with me, in a Good Way. I hope you enjoy it too! The video is […]
Excellent customer service is the single most important quality a sales person can possess. If you are a good sales person, you can sell anything to anyone, but it will be how good your customer service is that will determine whether you can sell that product to that same person or company over and over […]
This is a great question that all sales people have to ask themselves. The beauty of sales is every person is different so you have to be able to adapt to each customer. Some customers and prospects are very serious. Cracking jokes every 5 minutes is probably not going to get you the “Rapport” that […]
Super Bowl games are always fun to watch. Some watch for the football, some watch for the commercials. Which commercials were your favorites this year? Did you notice that there were a good amount of car commercials out there? One of my favorites was http://www.youtube.com/watch?v=XxFYYP8040A … because as a health conscious gal who tries to […]
With the postage rates going up again this year, marketers are having to sharpen their pencils and their pocket books yet again. However, just because rates are going up, doesn’t mean we should stop direct mail all together. Marketers just need to be smarter and more specific about who they are targeting. Amazingly, a lot […]
Don’t we all want repeat customers? After all, if we don’t, we are constantly hunting for new business making it virtually impossible for our business to grow. I believe you need to separate yourself from your competitors by providing an experience for your client. Don’t just talk to the client and hope that you did […]
When it comes to a New Year, a lot of us make New Year’s Resolutions, most of them on a personal level. Some want to lose weight, others want to pay of debt, but when it comes to your professional life, do any of us think to make resolutions there? I ran across an article […]
It’s the start of a New Year!! This means we can start with a clean slate and hopefully off on the right foot. Our Insurance clients enjoyed some great success with our exclusive auto insurance lead files last year. When going after your new prospects for the New Year, you want the “RIGHT” prospect, not […]
New Years Mean New Starts, New Resolutions, New Budgets, New Marketing Needs, New List Needs….. Sometimes a New Year can be overwhelming. We here at Dundee Data wish to make your New Year Exciting, while removing the things that can be overwhelming. While we can’t assist you in quitting smoking, or witling down your waistline […]
While many are hyped up about Social Media taking over the marketing world in 2012, don’t forget that it is extremely important to get a good mix of marketing efforts with your budget. While it is almost effortless to post an ad on Facebook or Google these days, it is in the same way as […]
As you may already know by now Dundee Data is a Family Owned company and I guess you could say we are a “Grassroots” kind of company. We have high family values, and a beautiful Midwest Culture. I guess one could say that because we are a family owned company we find things happening in […]
With the Holiday’s upon us, I thought it would be fun to take a Christmas staple and switch it up a bit. Here are 12 things about us that helps set Dundee Data aside from the rest. 12. Attentive- We pay attention to our clients needs and to the constant changes in the industry. 11. […]
Well it’s that time of year again. The weather is changing just like the way we do business. This is a perfect time of year to get out in front of your clients and potential prospects. This is the time to give them a reason why they should continue to do business with you in […]
The fall is a perfect time to get in contact with old customers and start fresh with new prospects. People will say all the time that “My” direct mail piece will get lost in the “Holiday” mess, but come the New Year; you will want to start off fresh by being the business that your […]
Good Morning! As many of you know we love sharing information with others and we love helping businesses grow. But one thing many of you may not know is that Dundee Data is a Family Owned company and I guess you could say we are a “Grassroots” kind of company. We have high family values, […]
With the annual DMA tradeshow just around the corner, I thought an article about tradeshow marketing was appropriate. Tradeshows are an ideal place to showcase your products, services and your company to new and current customers. Here are some tips on how to make your next tradeshow exhibit successful. Booth Staff Selection: Always staff your […]
Most business realize the potential of social media. Many have thousands of “fans and followers”, but some underestimate the true power of people. It’s not all about the technology either, it is as much about the democratization of information and equalization of societal influence. Dedicated information networks are created and as a result, consumers have […]
After thanking Kirk McCormick of Dundee Data Direct for his services of the past year, he asked that I convey our experience with Dundee to you. We have purchased databases from multiple vendors, but Dundee has stood out in consistently delivering the caliber of data it promised and providing great service after the sale. We will definitely use […]
The Latino population in America numbers more than 30 million, or 11.2 percent of the entire population, or that 40% of Smartphone users are Hispanics. What does this have to do with your company? Your business can profit greatly from offering products and services designed exclusively for that Latino market. Or, like many major corporations, you […]
We are always looking for innovative ways to attract new customers and hopefully get those customers to keep buying from us again and again. Here at Dundee Data, we have a file that is working wonders for auto dealerships around the country. Good auto data information for dealerships is a big time $$ maker for […]