BLACK BOOK APPENDS

October 28, 2020 • Dundee Data • Uncategorized

BLACK BOOK APPENDS . . . THE BEST WAY TO TARGET WHAT AUTO BUYERS AND PROSPECTS ON YOUR DATABASE WANT TO SEE!

Take your customer or prospect database —  append Black Book information – and you have a highly targeted and effective list that gets to the heart  of what your prospects  and customers want to see. This data provides customers and prospects an excellent feel for what their vehicle may be worth as a trade to a specific dealership. 

The Black Book appended list is often used to create “Buy Back” offers from the dealership.  Typically associated with a personalized message, a buy back offer is specific to each prospective customer’s vehicle. These offers are an excellent way replenish used car inventories as well as accelerate new and late model used car sales. 

Buyback offers are very effective with the dealer customer databases as well as prospect data. While it is intended to boost sales, it is also effective when coupled with a service offer as well.   The Black Book appended file allows you to send them a strategic offer based on your customer’s specific vehicle!   So take advantage of yet another opportunity to get targeted marketing leads and lists from Dundee Data!

Contact your Dundee Data rep today.  Or call us at 402-884-6716 – or email us at info@dundeedata.com.  As always, we stand ready to serve your needs!

Posted in Uncategorized