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SPRING CLEANING 2016: TURN YOUR HOUSE FILE INTO A TARGETED MAILING LIST!
The Super Bowl has come and gone. And the Groundhog has seen his shadow . . . which means spring is closer than you think!
All businesses have a customer list. Most have additional files that include leads, former customers, inquiries, or people whose leases or insurance coverages are about to expire. Spring is the perfect time to turn those files into targeted mailing lists. And Dundee Data has the tools to help you do just that.
For starters, let’s talk about National Change of Address (NCOA). You may not know this, but the US Census Bureau states that nearly 15% of the American population moves every year. Some mail gets forwarded, some does not. So, if your house file hasn’t been updated recently, you could be spending needless dollars mailing to people who no longer live at the address that is shown on your list.
Dundee Data offers NCOA services. We also offer demographic appending services. That means we can convert a file of names and addresses into a targeted marketing leads. We can append age, income, gender, and more.
What’s more, Dundee Data can append phone numbers as well . . . including cell phones. With all of this added information – plus the NCOA clean-up – your phone or mail list will be ready to generate improved results.
Dundee Data also offers services that can analyze your customers – demographics, psychographics and geographics – so you can build your next direct mail campaign to go after the most likely candidates to buy your product.
So call your Dundee Data representative. Or call our main number at 402-884-6716. If you prefer, you can email us at info@dundeedata.com or go on line to www.dundeedata.com. Let us show you what we can do to get your mailing list up to date this spring!
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