Using Basic Consumer Data for Targeted Marketing Leads

August 15, 2014 • Dundee Data • Targeted Marketing Lead Info, Uncategorized

In an effort to increase prospects, marketing effectiveness and employee resources, many businesses are looking to collect basic consumer data. Basic consumer data in the form of a targeted mailing list produces higher response rates and a higher return on investment (ROI).

Targeted mailing lists are comprised of individuals (consumers) who are most likely to want a specific product or service. If targeting consumers by demographics like age, ethnicity and buying activity is important to a company’s marketing campaign, then a targeted mailing list is certainly recommended. These targeted marketing leads can be compiled from a variety of public record sources including county recorder data, credit card transactions, telephone directories and survey data.

At Dundee Data we have access to more than 75,000 lists.Our consumer list experts provide customers with targeted marketing leads to help maximize their time and finances. Basic consumer data, targeted for a specific market, is the foundation of a successful marketing plan. At Dundee Data, our experience, resources and knowledge make us a trusted source for consumer mailing lists and sales leads.

Posted in Targeted Marketing Lead Info, Uncategorized • Tagged basic consumer data, marketing campaigns, targeted marketing leads, targeted marketing list